1. Personal
Information We Collect
The personal information we collect
about you may include the following. In each case, we identify the grounds that
we rely on to process your personal information under the General Data
Protection Regulation (the “GDPR”):
i. Name – when you
submit a Photo, we ask you to provide the minimum of your first name, last
name, and email address. We have tried to keep this information to the minimum
possible. Applicable legal grounds: to enable us to perform our obligations and
provide our Services.
ii. Location Information
– you may also provide the country you reside in. Applicable legal grounds: to
allow us to provide statistics on where submissions have come from.
iii. Puppy Information
– you may also provide the name/breed and age of your puppy. Applicable legal
grounds: to allow us to provide statistics on these.
iv. Correspondence –
information that you provide to us in correspondence, such as when you submit
questions or inquiries and with respect to ongoing customer
support. Applicable legal grounds: to enable us to perform our obligations
and provide our Services.
2. How We Use
Personal Information
We take steps designed to ensure that
only those employees who need access to your personal information to fulfil
their employment duties will have access to it. We may use the personal
information we collect to:
i. Provide you with
our Services.
ii. Provide you with
information that we think may interest you, including regarding our Products
and Services.
iii. Optimise and
enhance our Services, including to develop products.
iv. Respond to
inquiries and other requests.
v. Understand and
analyse the usage trends.
vi. Create aggregated
and anonymised reporting data about our Services.
vii. Carry out such
other purposes as may be permitted or required by applicable law.
We may disclose your personal
information to law enforcement and governmental entities when required by law
or in the good-faith belief that such action is necessary to comply with
applicable laws, in response to a facially valid court order, judicial or other
government subpoena or warrant, or to otherwise cooperate with law enforcement
or other governmental agencies.
We rely on third party services
providers to perform a variety of services on our behalf, such as data storage
or processing, and we may transfer your personal information to our service
providers for such purposes. Third party service providers have access to and
may collect personal information only as needed to perform their functions and
are not permitted to share or use the information for any other purpose.
When we disclose your personal
information to third parties, we take reasonable measures to ensure that the
rules set forth in this Privacy Policy are complied with and that such third
parties provide sufficient guarantees to implement appropriate technical and
organisational measures to protect your personal information.
3. Information
Security
We take your privacy very seriously
and have implemented physical, organisational, and technological security
measures with a view to protecting your personal information from loss or
theft, unauthorised access, disclosure, copying, use or modification. We
encrypt our website with SSL; we periodically review information collection,
storage, and processing practices; and we restrict access to your information
on a need-to-know basis for our employees, contractors, and agents who are
subject to strict contractual confidentiality obligations and may be
disciplined or terminated if they fail to meet these obligations.
4. Retention of
Personal Information We will use, disclose, or retain your
personal information only for as long as necessary to fulfil the purposes for
which that personal information was collected and as permitted or required by
law.
5. Third Party
Websites and Services This Privacy Policy applies only to
our Services and does not extend to any websites or products, or services
provided by third parties. We do not assume responsibility for the privacy
practices of such third parties, and we encourage you to review all third-party
privacy policies prior to using third party websites or products or services.
This document was last updated on
September 23, 2021.
